Good for the environment. Healthy for your skin.
One of the 4 stamps displayed in the Shop page is the Green Beauty stamp. What is the definition of Green Beauty? And what can you expect from Green Beauty Skincare from Fresk? Read on to find out.
According to long-term green beauty advocates like Sarita Coren and Kristen Arnett, green beauty is defined as follows:
Unfortunately, the term 'Natural Skincare' and 'Organic' are used by many brands that contain synthetics, preservatives or ingredients that have been shown to be potentially harmful with prolonged use.
How can you make sure your skincare is going to be healthy for your skin?
Fresk aims to be good to the environment and healthy on your skin. That is why we:
Fresk is a Green Beauty business. You can identify a Green Beauty business by these features:
When you are in contact with Fresk Skincare you are partnering in the green beauty movement and using a skincare brand that is:
Pure | Cruelty-free | Healthy | Clean | Safe | Vegan | Organic
The key to safeguard yourself from clever marketing is simply by reading the ingredients list and educating yourself so that you can make informed choices. There are many brands or products out in the market that used the term 'pure' or 'natural' on their labeling, but once you read the ingredients you will discover that their claim to being natural is far from the truth. You must carefully examine the ingredients especially when it contains the word perfume or fragrance. In our article on Preservatives to Avoid on Your Skin, we outlined why these terms can be used to mask many potentially toxic chemicals.
As an informed consumer you can properly evaluate claims that a product is clean and natural. It will be easy to identify a product that is safer, cleaner, healthier and greener. Take a look at what green beauty ingredients look like on www.fresk.com.au - check out the ingredients in Fresk hand cream. Join the green beauty movement and your skin will thank you for it.
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